Engaging. Practical. Results Driven.
Programs That Inspire Action
For small business audiences who want clarity, confidence, and strategies they can use right away to increase revenue and gain great clients.
KEYNOTE SPEAKER
Engaging & Interactive
BREAKOUTS + WORKSHOPS
Skill-Building & Strategic
VIRTUAL PROGRAMS
eSpeakers Virtual Certified Presenter
NOMINATED SPEAKER
Virtual Speakers Hall of Fame
A DIFFERENT KIND OF SMALL BUSINESS SPEAKER
Relevant. Relatable. REAL.
My job isn’t just to deliver a great presentation. It’s to help you deliver a great event.
When you bring me into your program, I want to understand your audience, your goals, the challenges your members are facing, and what you most want them thinking, feeling, and doing when they leave the room. I see myself as your partner in making that happen.
I don’t teach small business marketing from the sidelines. I live it.
I’m a small business owner who has to constantly juggle finding time to work ON the business while being consumed working IN it.
I often tell the business owners I work with:
“I’m only about three steps ahead of you.”
Yes, I have three marketing-related degrees. And yes, I’ve spent decades working with hundreds of business owners. But some of the most valuable lessons I teach come from my own trial and error – working with the same real-world constraints they face.
This is personal for me.
I grew up in a working-class, self-employed family. I watched firsthand what happens when extraordinarily talented people work incredibly hard — but never learn the marketing fundamentals that could have changed everything. That experience became my mission: to make best-in-class marketing knowledge practical, usable and accessible for small business owners — regardless of their business size or budget.
My Commitment to Meeting Professionals
Understand the audience.
Understand the goal.
Customize the program.
Give actionable content.
Be the easiest speaker to work with.
SPEAKING TOPICS
Practical Topics. Real Impact.
Engaging, high energy programs designed to help small business audiences think differently, take action, and grow.
01
WHEN CLIENTS CHOOSE YOU
How small businesses create the clarity, credibility, visibility, and confidence that turn prospects into buyers
Why does attracting new business still feel unpredictable — even when you’re good at what you do?
This flagship program helps small business owners understand what actually has to happen before the right buyer feels confident enough to say yes. Rather than treating marketing as a collection of disconnected tools and tactics, Myra shows audiences how to see the buying decision through the customer’s eyes — and identify where confusion, doubt, friction, or perceived risk may be getting in the way.
KEY TAKEAWAYS
✓ Identify where confusion, doubt, friction, or perceived risk may be stopping the sale.
✓ See marketing through the buyer’s eyes rather than as a collection of disconnected tactics.
✓ Know what part of the marketing system needs attention first.
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What This Session Delivers
Myra introduces the Seven Client-Choice Conditions that influence whether a prospective buyer feels confident enough to choose you:
- Relevance — “This is for someone like me.”
- Understanding — “I understand what they offer and why it matters.”
- Credibility — “I believe they can deliver.”
- Visibility — “They appear where and when I look.”
- Validation — “Other people or sources reinforce the choice.”
- Safety — “This feels like a low-risk decision.”
- Easy Action — “I know what to do next.”
The session helps business owners connect those buyer-side conditions to the strategic foundation they control: the right buyer, the right offer, clear buyer-language messaging, visible proof, intentional visibility, and an easy next step.
Your Audience Will Leave With
- A clearer understanding of why strong products and services still don’t automatically create sales
- A practical way to identify where buyers may be getting confused, uncertain, or stuck
- A framework for deciding what part of their marketing needs attention first
- A more buyer-centered way to evaluate future marketing decisions
Best Fit For
Small business owners, entrepreneurs, and growth-minded audiences who are tired of trying disconnected marketing tactics and want a clearer understanding of what actually helps buyers say yes.
02
BE KNOWN FOR WHAT YOU KNOW
How to turn your expertise into visible authority, stand out from competitors, and attract better clients
Being excellent at what you do is not enough if buyers can’t see the evidence.
This program helps small business owners turn their expertise into visible authority — so prospective clients can understand what makes them different, recognize why they’re credible, and remember them when it’s time to buy, refer, or recommend.
KEY TAKEAWAYS
✓ Identify the expertise, perspective, or specialty that truly distinguishes you.
✓ Demonstrate authority instead of merely claiming experience or quality.
✓ Become easier for buyers, referral partners, search engines, and AI to recognize and recommend.
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What This Session Delivers
Myra shows audiences how to move beyond generic claims such as “experienced,” “trusted,” or “high quality” and instead create visible evidence of what they know and why it matters.
Participants explore the many ways expertise can become observable — through specialized positioning, useful content, strong opinions and perspectives, case studies, testimonials, speaking, media visibility, collaborations, teaching, and other forms of third-party validation.
At the heart of the session is a simple question every buyer is ultimately asking:
“Why should I choose YOU?”
The goal isn’t to claim that you’re better. It’s to make it easier for buyers to see and understand why you’re different.
Your Audience Will Leave With
- A clearer understanding of what expertise or perspective they should become known for
- Practical ways to turn invisible knowledge into visible authority
- Ideas for building credible proof around their expertise without constantly “selling”
- A stronger understanding of how authority supports referrals, search visibility, AI recommendations, and better-fit clients
Best Fit For
Small business owners, consultants, coaches, professional service providers, and other subject-matter experts who are highly capable at what they do — but need to become more visible, differentiated, and clearly recognized for that expertise.
“Fresh perspective that triggers your ‘aha’ moment — with ideas that are actionable TODAY.”
— Carmen Sunda, Louisiana Small Business Development Center
03
MAKE AI WORK HARDER FOR YOUR BUSINESS
How small business owners can move beyond basic AI use to improve thinking, productivity, decisions, and client service
AI can do far more than write social posts and clean up emails.
This practical program shows small business owners how to use AI as a thinking, research, planning, communication, and implementation partner — helping them work smarter, make better decisions, and expand what they can realistically accomplish without losing human judgment or control.
KEY TAKEAWAYS
✓ See where AI can save time, improve quality, and expand small-business capability.
✓ Get better results by giving AI real business context instead of relying on generic prompts.
✓ Use AI beyond content creation for research, analysis, systems, planning, and decision support.
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What This Session Delivers
Myra moves audiences beyond the “What prompt should I use?” stage and shows them how to think about AI as a practical business tool.
Participants explore how AI can support real work across the business — including customer research, target-market understanding, offer development, messaging, planning, process improvement, vendor evaluation, client preparation, follow-up, analysis, and decision support.
The emphasis is not on replacing expertise or judgment. It is on using AI to extend capacity, sharpen thinking, and reduce the time between insight and action.
Myra also demonstrates why AI produces dramatically better results when it understands the business context behind the request — the audience, goals, constraints, priorities, and desired outcomes.
Your Audience Will Leave With
- A broader understanding of where AI can create practical business value
- A better way to give AI the context it needs to produce useful results
- Ideas for applying AI to research, planning, systems, communication, and client work
- Greater confidence using AI without surrendering strategy, judgment, or accountability
Best Fit For
Small business owners and entrepreneurs who have experimented with AI — or know they should be using it more effectively — but want practical, business-focused applications beyond basic content creation.
04
OWN THE STRATEGY. DELEGATE THE EXECUTION.
How to get better marketing help without wasting money and losing control
Small business owners do not need to become marketing technicians.
But they do need enough strategic clarity to know what they are trying to accomplish, who they need to reach, what they need to communicate, and how outside marketing support should contribute.
This program helps business owners separate marketing leadership from marketing execution — so they can hire better help, ask better questions, evaluate recommendations more intelligently, and keep ownership of the decisions that matter most.
KEY TAKEAWAYS
✓ Separate the strategic decisions only the owner can make from the execution that can be delegated.
✓ Know what kind of marketing help you actually need before hiring a freelancer, agency, or specialist.
✓ Evaluate marketing activity by whether it supports real business priorities — not just clicks, followers, or other vanity metrics.
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What This Session Delivers
Myra helps business owners understand one of the most expensive marketing mistakes small companies make: outsourcing execution before they have enough strategic clarity to lead it.
The owner does not need to know how to build the website, manage the ad platform, run the email system, create the graphics, or optimize every technical tool.
But the owner does need to understand the business goal, the best-fit buyer, the offer, the message, the proof, the desired customer action, and what meaningful results should look like.
Participants learn how to distinguish between the strategic responsibilities they must continue to own and the specialized execution they can confidently delegate.
The session also helps owners become better buyers of marketing services — able to evaluate recommendations, ask smarter questions, recognize misalignment sooner, and avoid paying for activity that is disconnected from the business strategy.
Your Audience Will Leave With
- A clearer understanding of what marketing decisions should remain under the owner’s control
- A practical way to identify what type of outside expertise or execution support they actually need
- Better questions to ask agencies, freelancers, consultants, and specialists before hiring them
- A stronger ability to connect outsourced marketing activity to meaningful business outcomes
Best Fit For
Small business owners and entrepreneurs who are ready to get help with marketing — or are already paying outside providers — but want to make better decisions, maintain strategic control, and get more value from the people and tools they hire.
SEE MYRA IN ACTION
Real Audiences. Real Results.
Spark Ideas. Ignite Action.
High-Energy. Practical. Actionable.
Watch Myra in front of real audiences and get a feel for the practical energy she brings to the room. Her programs help small business audiences cut through the noise, focus on what matters, and leave with ideas they can use right away.
✓ Audience Engagement
Interactive, relatable, and designed for real-world impact.
✓ Practical Takeaways
Actionable strategies and tools audiences can use immediately.
✓ Ideas That Lead to Action
Clear next steps people can put into practice right away.
MYRA’S VIRTUAL SPEAKING
Professional On Stage. Proven On Screen.
Certified capability. Recognized virtual presence.
2024 Virtual Speakers Hall of Fame Nominee
Watch Myra’s 7-minute virtual showcase presentation and see why she was selected as a nominee for the Virtual Speakers Hall of Fame.
eSpeakers Certified Virtual Presenter
Myra has passed a rigorous third-party assessment of her equipment, environment, and virtual presentation skills. You can be confident her virtual events run smoothly and deliver real value to your audience.
✓ Third-party certified for virtual presentation excellence
✓ Professional virtual setup and meeting-readiness
✓ Engaging, audience-focused delivery
WHAT PEOPLE SAY
The Best Proof Is What Happens in the Room.
Meeting professionals value the preparation. Audiences remember the experience.
Meeting Professionals
From conference planners to association leaders, meeting professionals trust Myra to deliver relevant, engaging, and results-driven programs — and to make the planning process easy.
FEATURED MEETING PROFESSIONAL REVIEW
Myra was one of our keynote and breakout speakers at an Employers Association of America conference we held in New Orleans this summer and I would absolutely work with her again on any future engagement.
Myra was extremely easy to work with and was timely and responsive regarding communications. Myra was creative and very thorough with her content ideas and how she planned to meet stated objectives for the session. Myra was also very open to our suggestions and recommendations so that we were providing meaningful content to our participants.
The sessions Myra ended up delivering for us not only had great content, her delivery and sense of humor engaged and inspired the audience. In addition, as can sometimes happen, scheduling changes did occur with our conference and Myra was also willing to “go with the flow” as we needed without hesitation.